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Understanding the Different Types of Solar Leads and Their Sources

Aged Lead Store
By Aged Lead Store
Understanding the Different Types of Solar Leads and Their Sources Feature Image
3 minute read
⚠️ Disclaimer: While every effort has been made to ensure that the information contained in this article is accurate, neither its authors nor Aged Lead Store accepts responsibility for any errors or omissions. The content of this article is for general information only, and is not intended to constitute or be relied upon as legal advice.

In the competitive world of solar energy, identifying the right kind of leads and where they come from is crucial for maximizing sales success.

Learn more about Aged Lead Store’s solar leads, their benefits, and how to start buying solar installation leads today.

Browse qualified solar consumer intent data.

Types of Solar Leads

Fresh Solar Leads

Fresh solar leads are those generated recently, typically within 24-48 hours.

These highly responsive leads tend to have a higher conversion rate. However, they come at a higher cost, around 10x the price of aged leads or more.

Ready-to-Close Solar Installation Leads

Solar Installation

$ 0.40
Per Lead 30-85 Days Old
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Fresh solar leads are usually obtained through various active marketing channels such as online ads, TV commercials, radio spots, and social media campaigns.

Aged Solar Leads

Aged solar leads are older than fresh leads, ranging from a few months to a year.

Aged leads are more affordable and come pre-validated. They represent real consumers who have previously shown interest in solar installations. They’re typically ready to close, providing a cost-effective option for businesses.

Aged solar leads are generated when initial contact attempts fail or when the lead does not make a purchase within a specified timeframe. They are collected from previous marketing efforts that did not immediately result in a sale but still hold potential for conversion.

Lengths of aged solar leads from Aged Lead Store

At Aged Lead Store, solar leads are categorized based on their age, offering various pricing options to suit different business needs:

Solar Installation: 30 to 85 Days Old

  • Leads in this category are relatively recent and offer a good balance between cost and responsiveness.
  • Pricing: $1.50 per lead for 1 to 249 leads, $1.20 for 250 to 999 leads.

Solar Installation: 86 to 365 Days Old

  • These leads are more aged but still highly valuable, providing an affordable option for bulk purchases.
  • Pricing: $0.40 per lead for 1 to 999 leads, $0.35 for 1,000 to 4,999 leads.

​​Solar Installation: 366 to 2000 Days Old (Landlines Only)

  • The oldest category of leads, offering the lowest cost per lead, is ideal for large-scale marketing efforts.
  • Pricing: $0.20 per lead for 1 to 999 leads, $0.17 for 1,000 to 4,999 leads.

Benefits of aged solar leads

Buying aged solar leads offers cost savings and immediate availability, making them a practical option.

Unlike other leads, solar leads age and convert well due to the sustained interest in solar panels, which are considered a long-term investment rather than an immediate need.

  • Cheaper than fresh leads and other marketing tactics like Google Ads.
  • Instantly available, keeping your sales schedule full.
  • Solar leads remain relevant longer as solar panels are a long-term investment.

Learn more about solar energy’s benefits and impact on the industry from the Solar Energy Technologies Office.

Buy solar installation leads from Aged Lead Store

Start browsing our affordable, verified solar installation leads now, or contact Troy at  (949) 531-7826 to learn more and close more deals today!

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